S. Korea to host Korean culture expo in France (opens original article in a new tab)

South Korea is hosting a Korean culture expo in Paris to promote cultural exports and strengthen ties with France, featuring exhibitions, events, and collaborations with French brands and Korean content.

• South Korea will host K-Expo France 2026 in Paris from Tuesday to Friday to promote Korean cultural content, food, beauty, fashion, and tourism
• Major companies and institutions will showcase Korean consumer products, AI, immersive technologies, and collaborations with French luxury brands
• Netflix will jointly operate a pavilion with companies using intellectual property from Korean series like 'Squid Game' and 'Culinary Class Wars'