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(EDITORIAL from The Korea Times on June 24) (opens original article in a new tab)

TL;DR

Starbucks Korea closed 2000 stores for training after a controversial campaign, facing criticism for lack of transparency and addressing leadership failures

  • Starbucks Korea closed 2000 stores for employee training after a controversial campaign using sensitive phrases
  • The company faced backlash for a campaign perceived as mocking historical events and a student activist's death
  • Training sessions were criticized for lacking transparency and not addressing leadership failures
  • The editorial questions whether the response addresses root causes or just consequences
  • The company's internal investigation found no deliberate intent but acknowledged structural weaknesses

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