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The Hindu — Nationalthehindu.com

Change in communication style needed to mobilise youth: Thomas Isaac (opens original article in a new tab)

TL;DR

Senior CPI(M) leader T.M. Thomas Isaac called for updated communication strategies to engage younger workers and criticized the UDF's pro-privatisation budget moves, warning of potential protests.

  • Senior CPI(M) leader T.M. Thomas Isaac called for a change in the party's communication style to mobilise the youth.
  • Isaac criticized the UDF's pro-privatisation moves in the State Budget, predicting widespread protests.
  • He noted that 60%-70% of Kerala's factory workers are millennials, requiring new mobilisation strategies.

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