Skip to content
24/7NewsPaper
Back to feed
The Independentindependent.co.uk

We are finding Gen X women on TikTok, says live shopping channel QVC (opens original article in a new tab)

TL;DR

QVC is expanding its reach to Gen X women on TikTok through live shopping shows, acquiring over 30,000 new shoppers since March last year.

  • QVC is targeting Gen X women on TikTok with live shopping shows
  • 80% of QVC's TikTok customers are women aged 35-plus
  • QVC UK has acquired over 30,000 new shoppers through TikTok since March last year
Back to feedRead original

Conversation

No comments yet

Threaded discussion is coming next — this is where the community conversation about this story will live.