Apple increases prices for Macs and iPads, blaming a shortage of memory chips (opens original article in a new tab)

Apple raised prices for Macs and iPads, citing a memory chip shortage caused by increased demand from AI data centers. The price hikes affect multiple models, with analysts expecting further increases for iPhones.

• Apple increased prices for Macs and iPads due to memory chip shortages
• Entry-level MacBook Neo now costs $699, up from $599
• Analysts predict iPhone prices may rise by up to $200 later this year