Instagram looks to take on streaming services with longer-form, episodic and live formats for its TV app (opens original article in a new tab)

Instagram is expanding its TV app with longer-form content, episodic series, and live features to compete with streaming services

• Instagram is testing longer-form, episodic, and live TV content for its TV app
• Instagram TV app is expanding to Samsung TVs and adding features like channels and horizontal video support
• Instagram aims to compete with streaming services by focusing on living room viewing