Asir targets more than 3 million visitors during this season (opens original article in a new tab)

The Asir region in Saudi Arabia is preparing for the 2026 tourism season by targeting over 3 million visitors and offering more than 100 events and experiences. It is expanding tourism infrastructure and accommodation capacity to support growing visitor numbers, aligning with Saudi Vision 2030 goals.

• Asir region aims to attract over 3 million visitors during the 2026 tourism season
• Asir plans to offer over 100 events and experiences showcasing natural, heritage, and cultural attractions
• Asir is expanding tourism infrastructure and accommodation capacity with over 14,000 units and plans for 5,000 more units