Filipino trust in news posts biggest fall in 2026 report (opens original article in a new tab)

Filipino trust in news dropped 10 points in 2026, the largest decline among 48 markets, amid political divisions, media attacks, and platform-driven consumption shifts.

• Filipino trust in news fell 10 points in 2026, the steepest decline among 48 markets
• Low trust was more pronounced among lower-income and lower-education respondents
• News consumption shifted toward social media, video platforms, and creators over traditional outlets
• Trust in news brands remained higher than overall trust, but declined over time
• Concern about false information remained high at 66% of respondents
• News avoidance increased, with 51% often or sometimes avoiding news