When Paris hits 40°C, Pharrell builds a waterfall for Louis Vuitton Men’s Spring-Summer 2027 show (opens original article in a new tab)

Pharrell Williams designed a waterfall backdrop for Louis Vuitton's 2027 men's fashion show in Paris during a 40°C heatwave, featuring surf and skate-inspired clothing.

• Pharrell Williams created a giant artificial waterfall for Louis Vuitton's 2027 spring-summer collection show during Paris Fashion Week
• The show took place amid a record-breaking heatwave with temperatures reaching 40°C in Paris
• Models wore clothing inspired by American surf and skate culture, including Vans-like sneakers