From Labubu to Chagee, Chinese lifestyle brands find growing market in Korea (opens original article in a new tab)

Chinese lifestyle brands such as Labubu and Chagee are experiencing increased market interest in Korea, as evidenced by customer activity at Seoul's Yongsan I'Park Mall.

• Chinese lifestyle brands like Labubu and Chagee are gaining popularity in Korea
• Customers in Seoul's Yongsan I'Park Mall are queuing for drinks from Chagee
• Shoppers are browsing Labubu collectible dolls in the same mall