How Vettex Sports Used Georgia Tech Ties To Build A Modern Athletic Gear Brand (opens original article in a new tab)
Vettex Sports leveraged Georgia Tech ties to rebrand and build a modern athletic gear line, partnering with a family business and securing university and professional athlete partnerships.
- Vettex Sports rebranded from LZRD Tech using Georgia Tech connections
- Vettex partners with Markwort Sporting Goods, a family business run by Georgia Tech grads
- Vettex has partnerships with over 60 university and high school programs
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