Unlimitail Chooses Snowflake to Power Privacy-Preserving Retail Media Across Europe and Latin America (opens original article in a new tab)

Unlimitail partners with Snowflake to create a privacy-preserving retail media network across Europe and Latin America, using Snowflake Data Clean Rooms for secure data collaboration and real purchase data measurement.

• Unlimitail selects Snowflake to power privacy-preserving retail media network
• Snowflake Data Clean Rooms enable secure data collaboration without exposing customer data
• Unlimitail's network reaches 250 million shoppers across Europe and Latin America
• Retail media measurement now includes real purchase data beyond clicks and impressions