Financially Stressed Canadians Expect Banks to Provide Guidance but Turn to AI for Advice, JD Power Finds (opens original article in a new tab)

A JD Power study finds that financially stressed Canadians seek bank guidance but increasingly turn to AI for financial advice, with 73% acting on AI recommendations. RBC leads in banking advice satisfaction.

• 52% of Canadians are financially vulnerable or stressed
• 41% of AI users in Canada use it for financial advice
• RBC ranks highest in banking advice satisfaction
• 73% of Canadians who use AI for financial advice act on it