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The Economic Times — Techeconomictimes.indiatimes.com

Snap bets on AR glasses in post-smartphone race (opens original article in a new tab)

TL;DR

Snap introduced Specs, its augmented reality glasses, as a strategic move in the post-smartphone era, positioning them as a more accessible alternative to existing AR devices.

  • Snap launched Specs augmented reality glasses as a post-smartphone strategy
  • Specs are standalone AR glasses targeting a middle ground between phone accessories and bulky headsets
  • Snap aims to make advanced AR technology accessible at $2,195, lower than competing headsets

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