Snap bets on AR glasses in post-smartphone race (opens original article in a new tab)
Snap introduced Specs, its augmented reality glasses, as a strategic move in the post-smartphone era, positioning them as a more accessible alternative to existing AR devices.
- Snap launched Specs augmented reality glasses as a post-smartphone strategy
- Specs are standalone AR glasses targeting a middle ground between phone accessories and bulky headsets
- Snap aims to make advanced AR technology accessible at $2,195, lower than competing headsets
Conversation
No comments yet
Threaded discussion is coming next — this is where the community conversation about this story will live.