Your cousin from Scotland: Fans drink Boston dry (opens original article in a new tab)

Scotland soccer fans in Boston during the 2026 World Cup caused unprecedented beer demand, leading to shortages and a large-scale fan event at Fenway Park.

• Boston Beer Co. ran out of Boston Lager due to high demand from Scotland soccer fans during 2026 World Cup
• Bars in Boston reported selling four times their usual beer volume over the weekend
• Scotland fans organized a bagpipe-led march to Fenway Park for a Red Sox game