About 60% of World Cup bettors on Polymarket are first-time crypto users (opens original article in a new tab)

A study found that 60% of World Cup bettors on Polymarket were first-time crypto users, indicating prediction markets are serving as an entry point into cryptocurrency. Sports contracts drove significant trading volume, while regulatory scrutiny increased in the US.

• About 60% of World Cup bettors on Polymarket were first-time crypto users
• Prediction markets are becoming an entry point into crypto according to a Bitget Wallet study
• Sports contracts drove significant trading volume on Polymarket and Kalshi
• Regulatory scrutiny increased in the US with lawsuits against prediction market platforms