Yoghurt wars: Danone-Chobani clash underscores wider protein battle (opens original article in a new tab)

Danone sued Chobani over alleged misleading protein claims on yoghurt products, as both compete for market share in the growing high-protein food segment driven by weight-loss drug users.

• Danone sued Chobani over protein claims on multi-serve yoghurt tubs
• High-protein yoghurt sees increased demand from GLP-1 weight-loss drug users
• Chobani's US market share rose to 26% in Q1 2023 from 21% three years ago
• Danone's dairy unit had 3% like-for-like sales growth in the Americas in Q1 2023