Commentary: Instead of a soft power coup, the World Cup could be an ‘own goal’ for Donald Trump (opens original article in a new tab)

The 2026 World Cup is criticized as an opportunity lost for soft power diplomacy, with tensions and exclusions undermining its unifying potential.

• The 2026 World Cup is seen as an opportunity lost for soft power diplomacy under Trump's leadership.
• Tensions between the US, Mexico, and Canada over tariffs affected the tournament's unifying spirit.
• FIFA President Gianni Infantino faced criticism for not addressing exclusions and visa rejections during the event.