Patagonia is suing Pattie Gonia, a drag queen performer with an environmental message (opens original article in a new tab)

Patagonia is suing drag queen Pattie Gonia for trademark infringement, alleging her use of the name 'Pattie Gonia' causes consumer confusion, while Pattie Gonia claims the lawsuit targets her climate activism.

• Patagonia is suing Pattie Gonia for trademark infringement over the use of the name 'Pattie Gonia' to sell apparel.
• Pattie Gonia claims the lawsuit is an attempt to silence her as a climate activist, while Patagonia asserts that her use of the name causes consumer confusion.
• The dispute involves a trademark application by Pattie Gonia and Patagonia's legal action to prevent potential trademark conflicts.