Patagonia is suing Pattie Gonia, a drag queen performer with an environmental message (opens original article in a new tab)

Patagonia is suing drag queen Pattie Gonia for trademark infringement, claiming her use of the name 'Pattie Gonia' causes consumer confusion, while she alleges the company is trying to silence her as a climate activist.

• Patagonia is suing drag queen Pattie Gonia for trademark infringement over the name 'Pattie Gonia', seeking $1 in damages.
• Pattie Gonia claims the lawsuit is an attempt to silence her as a climate activist, while Patagonia argues her use of the name causes consumer confusion.
• The dispute involves Pattie Gonia's trademark application and Patagonia's efforts to protect its brand, with both sides showing some willingness to resolve the issue.