How Gráinne Wafer Is Modernizing Guinness (opens original article in a new tab)
Gráinne Wafer, Diageo's Global Category Director, discusses modernizing the 270-year-old Guinness brand for new generations.
- Gráinne Wafer is Diageo's Global Category Director for Guinness
- Wafer discusses maintaining Guinness's relevance for new generations
- Guinness is an almost 270-year-old brand
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