Haaland’s World Cup Debut Draws Sponsors Betting on US Stardom (opens original article in a new tab)

Erling Haaland's World Cup debut is attracting sponsors who are betting on his potential stardom in the US. Haaland was seen watching the NHL's Carolina Hurricanes.

• Erling Haaland is set to make his World Cup debut
• Sponsors are investing in Haaland's potential stardom in the US
• Haaland was seen watching the NHL's Carolina Hurricanes