’پاکیزہ‘ پارٹنر کی تلاش اور ’جراثیم جیسے ٹاکسک مرد‘: ڈیٹول کو اپنا اشتہار کیوں بند کرنا پڑا؟ (opens original article in a new tab)

Dettol pulled an ad in China after it faced backlash for objectifying women and comparing male 'purity' to a disinfectant, with the company acknowledging the harm caused and vowing to review its content monitoring.

• Dettol's ad in China faced backlash for objectifying women and comparing male 'purity' to a disinfectant.
• The ad was pulled after online outrage, with Dettol acknowledging the harm caused and vowing to review its content monitoring.
• Critics argued the ad perpetuated sexist stereotypes and failed to convey its intended message of condemning toxic masculinity.