TAT slashes long-haul arrival forecast to 10 million (opens original article in a new tab)

Thailand's Tourism Authority cut its long-haul arrival forecast to 10 million for 2024, citing Middle East conflict impacts, but notes stable European and American markets and ongoing strategies to maintain growth.

• TAT reduced long-haul arrival forecast to 10 million for 2024, down from 11 million due to Middle East conflict
• Middle East arrivals fell 32% year-on-year, while European and American markets remained stable
• TAT's strategy of direct flights and partnerships with airlines supports market resilience and growth in emerging markets