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Starbucks Korea to shut stores for history training after ‘Tank Day’ furore (opens original article in a new tab)

TL;DR

Starbucks Korea will close stores for historical training following backlash over a marketing campaign that referenced the 1980 Gwangju crackdown, leading to the CEO's dismissal and organizational training initiatives.

  • Starbucks Korea to close stores for historical awareness training after backlash over 'Tank Day' marketing campaign
  • CEO Son Jung-hyun fired over PR disaster involving 1980 Gwangju crackdown reference
  • Shinsegae Group to conduct group and executive training to prevent future incidents
  • Gwangju Uprising was a pivotal event in South Korea's democratization process with significant casualties

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